In layman’s term the bandwagon effect refers to people doing certain things because other people are doing them, regardless of their own beliefs, which they may ignore or override. For instance, once a product becomes popular, more people tend to “get on the bandwagon” and buy it, too. The bandwagon effect has wide implications, but is commonly seen in politics and consumer behavior. This effect in noticed and followed very much by the youth, where if people see many of their friends buying a particular phone, they could become more interested in buying that (Apple products for example).
I’m not so much a baseball girl, but I do absolutely adore this city I live in, its history and its spirit. And I will never, EVER cheer for the Redskins (how bout them Cowboys!?), so it seems appropriate to jump on this bandwagon. Plus, also, Bryce Harper likes Pop Tarts from Ted’s Bulletin as much as I do. We may be breakfast soul mates.
GO NATS!
Its ok to jump on a bandwagon every now and again. I jumped right on the Tampa Bay Rays bandwagon when I thought I was moving to Tampa.